Reverse Logistics on bottles recycling

Abstract

Nowadays, given the social awareness to protect the environment, there exists a tendency to optimize production processes. This is due to the increasing water and soil contamination caused by plastic waste, and to the reduction of suitable sites for final disposal of urban solid waste. For this reason, it results essential to focus on new strategies aimed at reducing waste that ends up in landfills. Companies, in turn, begin to assume Corporate Social Responsibility as a business strategy and policy, fact that is worsen by the challenge faced by organizations in order to reduce costs. The situation depicted generates an ideal scenario for the study of measures that allow the reuse of bottles or the recycling of its raw material.

In this context, it is essential for the industry to create production strategies that reduce the environmental impact, and not just as constituent part of its internal processes, but also as a competitive advantage.